A Strategic Partnership Proposal for
We understand that 328 Beaver Street is more than a development; it is a capstone legacy project. As world-class engineers, your focus is on creating a landmark building. Our focus is on providing a single, expert partnership to de-risk the process and ensure its long-term financial and reputational success. We offer a complete, turnkey solution for the entire asset lifecycle.
A legacy project in today's market requires more than a local network; it demands a data-driven strategy, technological superiority, and a comprehensive management solution. We provide all three.
This development offers more than a home; it offers a coveted address in the heart of one of Pittsburgh's most prestigious villages. It’s a life of unparalleled convenience, where charming boutiques, acclaimed restaurants, and riverside parks are just a short stroll away.
We sell not just a property, but a place in a vibrant, walkable community—a key driver for the discerning luxury buyer.
Three exclusive residences, each designed as a private canvas for the ultimate expression of personal style.
Renderings are conceptual and courtesy of Desmone Architects and Robert Rokop, Architect.
A corner layout with an expansive great room for entertaining.
A balanced design offering privacy and elegant, linear flow.
A grand, open-concept layout centered around a gourmet kitchen island.
The two prime, ground-floor retail spaces are a vital component of the building's success. Our strategy is to secure high-end tenants that complement the building's luxury brand through a professional, targeted leasing campaign.
Thoughtfully positioned, the building offers unique advantages that enhance the luxury lifestyle. Our marketing will emphasize these key, high-value features:
Demonstrates that value is driven by qualitative factors (views, position), not size alone.
A significant portion of buyers prioritize discretion, using legal entities for acquisition.
Our research into the Centennial sales provides a precise composite of the target buyer. They are not a monolithic group of "wealthy people," but a collection of sophisticated archetypes who share a common desire for high-quality, maintenance-free living in a premier location. Understanding their specific motivations is the key to our targeted approach.
Successful, community-rooted individuals shedding large estates for a "lock-and-leave" lifestyle without sacrificing luxury or their Sewickley address.
High-earning, analytical buyers (finance, medical, legal) who view the property as both a home and a key asset in their portfolio, valuing convenience and security.
High-net-worth individuals who prioritize discretion, often purchasing via trusts or LLCs. They are focused on asset protection, quality, and long-term value.
Affluent individuals with primary residences elsewhere who desire a hassle-free, secure, and luxurious base in the Pittsburgh area to be near family or business interests.
To attract this elite clientele, a standard MLS listing is the wrong approach. Our strategy is built on the principles of exclusivity, discretion, and scarcity that successfully sold the majority of the Centennial units off-market. This preserves the project's prestige and maximizes value.
Initiate a discreet outreach campaign targeting our established network of "gatekeepers"—top wealth managers, estate attorneys, and private bankers. We will present the opportunity privately to their pre-qualified clients, building a pipeline of serious interest before any public reveal.
Host invitation-only preview events and conduct "white-glove" private tours. All marketing collateral will be bespoke and distributed through controlled channels. This creates an aura of scarcity and transforms the sale into a private acquisition.
Leverage our in-house Google engineering expertise to run hyper-targeted digital campaigns. This includes LinkedIn ads targeting CEOs and surgeons within specific Pittsburgh zip codes and sophisticated remarketing to engaged prospects—a non-replicable advantage.
Only if necessary, we will execute a controlled public listing for any final remaining units. This will be a tactical move to create urgency and capture the broader market, using the momentum from private sales to command premium pricing.
Our market leadership is not accidental. It is the direct result of a unique combination of empathetic, client-focused service and a non-replicable technological advantage. Our marketing operations are architected in-house by a Senior Google Software Engineer, applying a rigorous, data-driven methodology to real estate. This allows us to find and engage high-net-worth buyers who are invisible to traditional agents, ensuring your property is seen by the right people, discreetly and effectively.
Partner, River Point Realty
"Our unique, empathy-driven approach, grounded in a background of clinical counseling, is perfectly suited for the personal, high-stakes nature of a legacy project."
Top 1%
In the USA, as recognized by RealTrends. Elite performance is our standard.
$25M+
In annual sales volume, demonstrating consistent, high-value market leadership.
15K+
Monthly visitors to Tarasa.com, the #1 team-owned site in Western PA.
756K+
YouTube views, a testament to our unrivaled digital marketing machine.
Hiring separate brokers for residential, commercial, and property management creates unnecessary complexity. We eliminate this by providing a single, expert point of contact for the entire asset lifecycle.
Our "one-stop" model provides a unified strategy, eliminates communication gaps, and ensures seamless execution from launch to long-term operation. This is our core differentiator: a seamless, accountable partnership.
A unified sales and leasing force for both luxury condominiums and retail spaces, ensuring a consistent, high-end brand message to attract the right buyers and tenants.
Our in-house brokerage provides the legal and transactional backbone, ensuring every contract, lease, and disclosure is handled with meticulous attention to compliance.
Post-stabilization, our management division provides turnkey oversight of the COA, tenant relations, and maintenance—transforming this project into a passive, worry-free asset.